Not every luxury finish needs to shout. The iPhone 18 Pro & Pro Max 24K Rose Gold Edition from Craft by Merlin takes the same full-body precious metal plating as the brand's classic gold line and gives it a warmer, more personal tone, one that reads as considered rather than showy. Pre-bookings are now live worldwide.
The Case for Rose Gold Over Yellow Gold
Rose gold occupies a middle ground that a lot of luxury objects miss entirely. It photographs beautifully, pairs with almost any wardrobe or accessory, and carries a softness that yellow gold does not. On the iPhone 18 Pro and Pro Max, Craft by Merlin plates the entire frame, the bezels, the camera ring, and every side panel in genuine 24K rose gold, then seals it under a mirror gloss polish and a scratch-resistant coating so the color stays even after months of everyday use.
Underneath the Finish
The rose gold treatment sits on top of the unmodified iPhone 18 Pro and Pro Max, so you get every part of Apple's newest hardware:
- Dynamic Island for live activities and multitasking
- A20 Pro chip for top-tier performance
- ProMotion display technology with Always-On support
- An advanced triple-lens camera system
- eSIM-only connectivity for a streamlined digital setup
Storage is available in 512GB and 1TB, giving you room to grow into the device rather than out of it.
What Pre-Booking Includes
Reserving your Rose Gold iPhone 18 costs AED 1,000 today, against a full retail price of AED 12,799. Every pre-booking currently includes a free Apple AirPods 4, matched to the exclusive pre-launch offer running across Craft by Merlin's entire iPhone 18 collection. Delivery follows 2 to 3 weeks after Apple's official launch, shipped worldwide with full insurance.
Who Reaches for Rose Gold
This finish tends to appeal to people buying for themselves as much as for someone else. It works as a considered gift for an anniversary, a graduation, or a promotion, and it works just as well as a personal upgrade for anyone who wants their phone to feel a little more like jewellery and a little less like hardware. Optional engraving lets you add a name, initials, or a short message so the device carries meaning beyond the finish itself.
Steps to Pre-Book
- Open the [iPhone 18 Rose Gold product page]
- Select your preferred model and storage
- Secure your order with the AED 1,000 deposit
- Track your delivery window once Apple confirms the official launch date
Because each unit is individually plated and finished by hand, production batches are limited, and early reservations are processed first.
