Most luxury phones are designed to be admired from a distance—kept pristine, displayed, and rarely used the way a phone should be. But true luxury isn’t something you put aside. It’s something you carry with you every single day.
The 24K Full Gold and 24K Rose Gold iPhone 17 Pro Max editions by Craft by Merlin are built exactly for that. Crafted on brand-new devices and finished with precision gold plating, they offer a statement you don’t have to reserve for special occasions.
In this guide, you’ll see how each finish fits different styles, occasions, and personalities—so you can choose the one that doesn’t just look exceptional, but feels right in your hand, every day.
Key Features at a Glance
Here’s a quick overview of what both editions offer before we get into the details:
- Customization: 24K Full Gold / 24K Rose Gold by Craft by Merlin
- Custom Finish: Gold-plated exterior
- Functionality: Supports eSIM-only usage
- Storage Options: 256GB / 512GB / 1TB
Luxury Outside. Apple Power Inside
Both editions are built on brand-new iPhone 17 Pro Max devices, finished with precision gold plating and crafted in Dubai by Craft by Merlin. The structure of the phone remains unchanged, so performance and usability stay exactly as designed.
You keep the full iPhone experience—only the exterior is upgraded.
Performance stays the same:
- A19 Pro chip
- ProMotion display with Always-On
- Advanced camera system
- Apple Intelligence features
This is not a trade-off. It’s the same device, with a different finish.
24K Full Gold vs 24K Rose Gold: What’s the Difference?
Choosing between the two comes down to how you want your device to look and feel in everyday use. Both share the same foundation—the difference is in how each presents itself.
The Look
- 24K Full Gold: Bright, reflective, and immediately noticeable. A classic gold tone that stands out.
- 24K Rose Gold: Warmer and softer. More subtle, with a modern, understated tone.
Who It’s For
- 24K Full Gold: For those who prefer a bold, visible statement or are choosing it for a milestone or gift.
- 24K Rose Gold: For those who prefer a refined look that blends easily with different styles.
Daily Carry
- 24K Full Gold: Best paired with minimal accessories so the finish remains the focal point.
- 24K Rose Gold: Easier to match with everyday outfits and accessories.
Pick in 10 Seconds
- Want a bold, standout finish → 24K Full Gold
- Want a subtle, versatile look → 24K Rose Gold
Personalization & Engraving
Both editions can be personalized with engraving by Craft by Merlin, making the device more personal or suitable for gifting.
Common engraving options:
- Initials
- Name with a small symbol
- Logo for business or corporate use
eSIM-Only: Who It’s Best For
Both editions support eSIM-only functionality by Craft by Merlin, with no physical SIM slot.
This works best for:
- Users already using eSIM
- Travelers who switch carriers digitally
- Areas where eSIM is widely supported
If you rely on a physical SIM, confirm eSIM compatibility with your carrier before choosing or gifting this device.
Keep Your Gold Finish Flawless
Use a soft microfiber cloth to clean the surface and avoid direct contact with perfume, sanitizer, or harsh chemicals. Keeping the device separate from keys or metal objects will help maintain the finish over time.
Buying Confidence
Delivery is completed within 2 weeks by Craft by Merlin, ensuring a consistent and reliable process from order to arrival.
Each device includes a 1-year global warranty, offering added assurance on quality and performance.
A 30-day return or exchange option is available, aligned with store policy.
Conclusion
Both editions offer the same performance—the difference is in how you want your device to look and feel every day. 24K Full Gold delivers a bold, classic presence, while 24K Rose Gold offers a softer, more versatile tone.
You’re not changing the experience—only how it shows up in your daily use.
Explore both options by Craft by Merlin and choose the one that fits your preference:
